Sherwood Country Club
Opportunity // Identity Rebrand & Club Remodel
Role // Creative Director

Logo type-treatment developed and applied to the design and layout of 8 ft. banners to be displayed around the Club to begin a re-brand of The New Sherwood Experience. Renovation of their signature course is being updated personally by Jack Nicklaus, a new 8,000 sq. ft. state-of-the-art fitness center is being built with panoramic views of Hidden Valley along with improvements to one of the finest tennis facilities in Los Angeles are all underway.

ADDITIONAL LIFESTYLE

Atlanta National Golf Club Direct Mail
This 10-panel accordion fold direct mail piece for Atlanta National Golf Club, a Heritage Golf Group property, was created from art direction to final production and printing to inspire members and guest of the amazing accommodations available – The Lodge and The Villa – for golf retreats, corporate meetings, bridal or bachelor parties and for members to host events. This piece was designed using selected imagery from a recent photo shoot, a UV coating over the images and typography treatments and a metallic gold accent ink to create an impressive finish and high quality presentation.

Polo Golf & Country Club Collateral Package
Heritage Golf Group’s Polo Golf & Country Club collateral package includes a custom designed logo, presentation folder, panel brochure, letterhead, envelopes, note cards, business cards, an email campaign and web banners, which were all developed to re-brand the Club to increase brand awareness and remind guest of their unrivaled golf and uncompromising service.

 Heritage Golf Group TPC Passport Program Collateral
Heritage Golf Group’s TPC Passport program is a premium concierge program designed to deliver a memorable golf experience within the TPC Network and The Heritage Collection. The tri-fold brochure offers an overview and outlines the features and benefits of the program. Posters, calendars, feature sheets, cart cards, table tents, email campaigns, web banners, advertisements, etc. were also developed as part of this program.

Heritage Ranch & Golf Country Club Brochure
Heritage Ranch & Golf Country Club, managed by Western Golf Properties, features a championship Golf Course designed by one of the nation’s leading Golf Course Architects, Arthur Hills. This brochure was created using photography shot at the Golf Course and Clubhouse using a ranch inspired design. Other pieces created to support the brochure were brochure inserts, cart card signs, table tents, posters and several advertisements focused on memberships, tournaments and events including weddings and dining.

Morgan Run Club & Resort Presentation Brochure
This presentation brochure for Morgan Run Resort & Club was designed with hand-chosen specialty paper, a blind emboss, metallic gold accent ink and custom vellum fly sheets. Creatively designed, copy-written and executed to successfully increase group/tournament sales. Also created: a folding brochure for the hotel to inform guest of the many amenities offered including boutique-style accommodations featuring lush landscaping, wonderful dining, golf, tennis, fitness, pool and spa facilities.